In this episode of Beyond Monogamy with Adam & Pris, we sit down with Paul Keable, Chief Strategy Officer of Ashley Madison, the world’s #1 married dating app with 85+ million members worldwide. Paul opens up about what Ashley Madison really is, how it works, and why more people than ever are exploring non-monogamy, polyamory, and alternative relationships in 2025.
👉 Forget the stereotypes: Ashley Madison isn’t just about affairs—it’s also a discreet space where people can explore intimacy, desire, and connection on their own terms. Paul shares fascinating insights, including:
📊 Data from 85M+ members worldwide
💬 Why 20% of members identify as disclosed non-monogamous (their partners know and often participate)
👩❤️👨 Surprising research showing 80% of women on the site are in sexless or orgasm-less marriages, while many men join seeking emotional validation
🌎 How Ashley Madison thrives globally—even being parodied on The Simpsons—and why France is the toughest market (because infidelity is already normalized)
🎭 The wild story of Bobby Goldman, “The Curvy Widow,” who turned her Ashley Madison journey into an off-Broadway play
Whether you’re in the swinger lifestyle, poly community, or just curious about ethical non-monogamy, this conversation will challenge your assumptions about love, desire, and relationships.
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